New Rock Direct.

373 Customs

Build your very own 373 custom made New Rock boots with NewRockDirect

New Rock 373's have for many years been the most recognisable and iconic style of New Rock, but that has all changed as we bring you the official 373 custom builder service!

Now you can choose from a range of leather colours and finishes, stitching, sole, lace and buckle styles and mix and match them to build your very own unique pair of New Rock custom 373's.

NewRockDirect are the only official retailer to offer this service in the UK.

Launch the 373 custom builder here.